Customer Story

DECEMBER 29, 20252 MIN READ

zing logo

Complyfirst helps Zing Cut Workload Across Regulatory Reporting & SARs

6 hrs → < 1 hr

SAR turnaround time

UARs and SARs reduced from hours to under one hour.

2 workflows

managed in one platform

Both regulatory reporting and UAR/SAR processes supported Complyfirst.

Multi-jurisdiction

Built to support multi-market operations.

Zing, a UK-based Electronic Money Institution regulated by the FCA and subsidiary of HSBC, had an ambitious global roadmap. But as it scaled, compliance bottlenecks and manual processes were draining resources and slowing progress.

To keep up, Zing needed a smarter, automated way to handle complex regulatory reporting and suspicious activity reporting requirements.


The Challenge

As Zing expanded, managing compliance across jurisdictions became increasingly complex.

Manual workflows drained time and limited agility.

Zing required a scalable, tech-forward solution that could:

  • Meet HSBC’s strict procurement and security standards
  • Automate time-intensive reporting tasks
  • Support growth across multiple products and markets

Our Solution

After rigorous due diligence, Zing selected Complyfirst for its:

  • ISO-27001 certification and enterprise-grade security
  • Automation of regulatory and suspicious activity reporting
  • Scalable, flexible workflows across jurisdictions and use cases

Zing first implemented Complyfirst’s regulatory reporting tools, then piloted AI-powered automation for UARs and SARs.

Complyfirst helps us pull together the right data, spot issues, and easily submit reports.

Lydia Whitely, Head Risk Framework & Operations, Zing by HSBC


The Results

The impact was immediate and substantial:

  • Regulatory reporting cut significantly – saving hundreds of hours annually
  • UARs/SARs reduced from 6 hours to under 1 – redeploying team resources
  • AI-powered workflows called a “game changer” for compliance ops.
The Complyfirst team is adaptable, proactive and has made our processes slick and easy.

Lydia Whitely, Head of Risk Framework & Operations, Zing by HSBC


What's Next

Zing is now moving the UAR/SAR automation from pilot to production, and expanding regulatory reporting automation into new jurisdictions.